Issue 04
Your first 30 days: a momentum plan
Momentum beats perfection. Here's a simple 4-week plan that takes you from "thinking about it" to having pitches out in the world.
Week 1 — Profile
Clarify your bio, add a contact email, set up an "About" highlight, and make sure your last 9 posts fit one niche.
Week 2 — Portfolio
Create a one-page portfolio with 3–6 of your best product-focused posts. A simple doc or free site builder is enough.
Week 3 — First 20 pitches
List 20 brands you already use and love. Send 4 personalized pitches a day, Monday to Friday.
Week 4 — Follow-ups
Follow up on every pitch 7 days later, track replies, and plan your next 20.
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